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Love/Hate Relationship with Booking.com

Posted: Sat Jan 13, 2018 8:33 am
by HotelAdele
We run a small hotel with six rooms and rely on Booking.com for about 60% of our bookings. We love Booking.com for the fact that we instantly seem to get a lot of reservations - but we hate the fact they eat 15% of the hotel room price, which to me seems excessive especially when you often can hardly cover expenses. I would be interested to hear if anyone has any tips on the best way to work with Booking.com to benefit from their exposure without the feeling they are bleeding you dry! Currently I have a few strategies that I might employ during 2016..

1. Sell half the rooms (i.e. 3 rooms) through Booking.com (to get exposure) and our nicest rooms (the other half) through our web page. The logic is that having exposure on Booking.com might encourage people to look at our webpage and book directly (without losing 15% of the room price).
2. Sell all our rooms through our webpage and just rely on Booking.com to "move" rooms that have't been sold and are at risk of going empty (perhaps open up any unsold rooms in the next two weeks on Booking.com).

Any advice or tricks that you use to run your hotel are greatly appreciated!

Thanks

Adele